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Cheap SMS for Australian Businesses — 3¢ per Message | Texto
Texto is an Australian-owned business SMS platform built by Floop Pty Ltd and positioned as the most affordable bulk SMS solution in the Australian market. Trading under the tagline 'Business SMS at Australia's Best Price,' Texto charges just 3¢ per message with no contracts, no monthly minimums, and no lock-in commitments — making it accessible for small and medium businesses that need professional SMS communications without enterprise pricing or complexity. The platform targets 12 specific industry verticals including labour hire agencies, independent real estate agencies, logistics and transport, gyms, churches, childcare centres, and aged care providers. Infrastructure runs entirely on AWS Sydney with Australian data residency guaranteed and a 90-day data retention policy. Texto differentiates through a unique MCP (Model Context Protocol) server with 11 tools for AI agent integration, a simple 3-step onboarding flow with no credit card required, a reseller program targeting vertical software providers, and an integration ecosystem of 39+ third-party platforms. The platform connects to all major Australian carriers including Telstra, Optus, Vodafone, and Pivotel. Founded in 2025, Texto is an early-stage challenger competing on price against established providers while carving out a niche with AI-native businesses through its MCP server offering.
Based on 27 features
27 of 0 baseline features
22 of 27 features free
Automated response messages
AI-powered conversational automation
No-code Automation Builder with pre-built templates and custom workflows
Split testing for SMS campaigns
Track link clicks in messages
Automated keyword responses
User friendly online application for creating and managing SMS campaign sending
Automated blacklisting and opt-out keyword processing with compliance
Merge fields and dynamic content personalization
Split bulk SMS campaigns into segments to spread sending over time
Message template creation and management
Import large contact lists
Manage and organize contact lists
Segment contacts based on criteria
RESTful API for system integration
Integration capabilities with external platforms and tools
HTTP callbacks for real-time notifications
Operator Inbox and Reply Management System
Sub-account management system with tenant isolation and dedicated support
Team collaboration with role-based permissions
Complete white label platform with custom branding and 20% revenue sharing
Send large volumes of SMS messages to multiple recipients
Detailed delivery status and reporting
2 way Email to SMS
Automatic failover and intelligent message routing
Connectivity across 190+ countries worldwide
Messages that cannot be delivered within a specific timeframe get expired
Schedule messages for future delivery with time-based automation
Multimedia messaging with images and videos
Support for multiple languages and character sets
High-priority routing for critical messages
Easy sending to individual or small groups of recipients
Custom alphanumeric sender identification
Send and receive SMS messages with two-way conversation functionality
Full Unicode character set support including emojis and international characters
Dedicated virtual mobile numbers for messaging
Rich Communication Services for enhanced messaging experiences
Viber Business messaging integration
WhatsApp Business API integration for rich messaging
Comprehensive activity logs with detailed analytics and real-time monitoring
Comprehensive SMS campaign analytics
Phone number validation and lookup services
Enterprise-grade security and compliance features
Industry-leading fraud detection and prevention